Page 52 - CPBT
P. 52
Understanding basic P&L impact from Cloud
Partner with Traditional CPE Resell Business Cisco Partner with blended Services Model
Product Project Recurring T otal Product Project Recurring XaaS T otal
Resell Services Services $100.0 Resell $100.0
$70.0 $60.0 Services Services $15.0
70% $25.0 $5.0 60% 15%
Revenue 25% 5% $10.0 $15.0
% of total revenue
10% 15%
Gross Margin $8.4 $7.5 $2.0 $17.9 $7.2 $3.0 $6.0 $2.3 $18.5
30% 40% 18% 12% 30% 40% 15% 18%
Gross Margin % 12%
Sales Cost $8.0 $8.0
8% 8%
General $6.0 $6.0
& Administrative 6% 6%
Operating Income $3.9 + $4.5
3.9% 15% 4.5%