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Building Blocks







                                                                                                      Market Insight
                   What’s Driving Your Customer’s Market?
                                                                                                      (PEST Analysis)


                   How Well Equipped Are They To Respond                                        Customer SWOT Analysis
                                    Positively?



                  Who Are The Key Stakeholders & Decision                                        Buyer Profiles & Needs
                                      Makers?                                                     (Stakeholder Analysis)


                How Can Cisco Help The Customer React and                                Delivering the Best of Cisco & Partner
                               Win in The Market?                                                 (Our Value Proposition)
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