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Tara Purcell
Program Details Marketing Specialist
M A K E S A DIFFER ENCE
Luxer One
Embracing the unpredictable
Marketing can be an unpredictable, But for Tara, the shifting priorities “Tara fearlessly steps into uncharted
ever-changing realm to navigate. have created a challenging and territories and consistently crafts
innovative campaigns to reach her
satisfying work environment.
That makes adaptable, open-minded,
2022 Winners and intuitive people critical to any “I like my days to be varied and stop there. She thrives
target audiences. Her talent doesn’t
marketing team. For Luxer One,
unpredictable, it keeps me sharp
on collaboration, fosters a culture of
Marketing Specialist Tara Purcell
and keeps things interesting. Every
teamwork, and stands unfazed in a
makes a difference by proudly
embodying these traits every day in
unpredictable in general. What you
different areas of her department. day is very different, as marketing is field that is constantly evolving. What
truly sets her apart is her unending
learn one day may be totally different
“Event marketing, email, digital, the next day. Typically, I work with my quest for improvement.”
collateral that’s needed, all of it falls team collaboratively on campaigns Outside of work, you can find Tara
under my purview. I work with a when I’m in the office, though I get planning her next trip, with her past
lot of different stakeholders, both the opportunity to travel frequently favorite destinations being Tahoe,
internally and externally, which through my position, which also CA, San Diego, CA, and New York, NY.
allows for my job to constantly be keeps me engaged.” Between trips, however, you can find
evolving and challenging, which Tara’s hunger for the new and her giving back to her community
I love!” unknown has captured the attention through her local Active 20-30 club,
Simultaneously working in so many of those around her, specifically improving the lives of children in her
sub sections of their area of expertise Brianna Menicucci, Marketing hometown of Sacramento, CA.
would prove overwhelming for some. Operations Manager, Luxer One.
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