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Service Encounters at Food and Beverage Outlets During Malaysia's Movement Control Order (Mco)



















                               Most of them has successfully satisfying the customer even during MCO; by considering a few actions that should



                               be taken to meet customers’ needs and wants. MCO has contributed to increased demands for delivery, most food




                               and beverage suppliers continue to find innovative approaches to satisfy these urgent needs. They found during




                               peak hours that due to shortage of manpower Grab Food will no longer meet all orders and shrank the delivery



                               radius because Grab Food has several merchants and it must distribute the manpower equally.










                               So, to conduct further transactions, several of the operators associate with other delivery services including



                               Lalamove, Goget and Mr Speedy. Despite that, most food and beverage outlets have their own take-away service




                               where customer can order in advance, and then stop by until they are finished. To eliminate waiting time in




                               restaurants, consumers may order via the website and schedule the time to pick up the items, or choose either



                               they want it to be delivered to them; thus the operators can coordinate it with their suppliers afterwards.



                                   01.                                                                                                                                      02.














                                 To eliminate waiting time in                                                                                                               A rise number of Malaysian





                                 restaurants, consumers may                                                                                                                 cooking at home, and there are




                                 order via the website and                                                                                                                  also an innovation made by a





                                 schedule the time to pick up the                                                                                                           few operators where they have




                                 items, or choose either they                                                                                                               begun to launch





                                 want it to be delivered to them










                                However, due to MCO, there was a rise number of Malaysian cooking at home, and there are also an innovation




                                made by a few operators where they have begun to launch their own take-home kit by offering to consumers all



                                the  supplies  they  need  to  create  their  own  meals  so  they  can  prepare  it  at  home.  Thus,  even  at  midnight,




                                Malaysians  can  have  their  meal  and  the  taste  would  be  the  same  as  their  favourite  restaurant  has  served




                                previously. And of course, they can have it whenever they want.









                                Reference:









                                Bunyan, John (16 March 2020). "PM: Malaysia under movement control order from Wed until April 14, all shops




                                closed except for essential services". The Malay Mail. Archived from the original on 16 March 2020. Retrieved 27




                                Jun 2020.
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