Page 155 - New Agent Binder
P. 155

PRICING YOUR PROPERTY TO SELL









                             DETERMINING THE PRICE  OF YOUR HOME

                   The selling price of your home is determined in several ways.

         The real estate market is  constantly fluctuating, so pricing is not an exact science. It’s a
                     reasonable figure derived from a  number of different components.






         THE SELLING PRICE                                                           THE TRUE SELLING
            OF YOUR HOME IS                                                          PRICE OF YOUR  HOME
                NOT BASED ON:                                                        IS BASED ON:

               What you have in it,                                                  Today’s current real estate
           what  you need out of it                                                  market, competition,

            or what  you originally                                                  financing and economic
                           paid for it.                                              conditions.


                     Appraised value.                                                The buyer’s perception
                What you have spent                                                  of property condition

                   on improvements.                                                  and needs.


              What your neighbor’s                                                   Location, special
           house sold for, what the                 California Realty                amenities and attributes.
            tax office says it’s worth

            or that it is insured for.


            Memories and treasures                                                   Normal marketing time
              or prices of the homes                                                 and your motivation.
              where you are moving.
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