Page 214 - Alex Ruscuklic - Complete Works
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How it was done
Alex Ruscuklic tackled the task by critically re-aligning the East Sydney Club. All stakeholders were made aware that they were highly interdependent and needed to support each other fully.
Stringent benchmarks were set for EVERY department and function of the Club.
A broad-ranging and fundamental Strengths, Weaknesses, Opportunities and Threats (S.W.O.T.) analysis was conducted across all departments and with all board members, all managers, all players, sponsors and supporters’ groups.
As a result, the following was achieved:
■ Extremely high standards and performance objectives were set from the Board down and everyone was made accountable for their performance and achievement
■ The same strict standards were applied to management — General Manager, Social Club Manager, Finance Manager and, particularly to the Recruiting Manager.
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