Page 104 - Krugmans Economics for AP Text Book_Neat
P. 104

figure  6.3


                          Movement Along the             Price of
                          Supply Curve Versus           coffee beans
                          Shift of the Supply Curve     (per pound)
                                                                                         S 1     S 2
                          The increase in quantity supplied when  $2.00   A movement
                          going from point A to point B reflects a        along the supply
                          movement along the supply curve: it is  1.75    curve . . .
                          the result of a rise in the price of the
                          good. The increase in quantity supplied  1.50                  B
                          when going from point A to point C re-
                          flects a change in supply: this shift to  1.25
                          the right is the result of an increase in                  A
                          the quantity supplied at any given price.  1.00                  C
                                                                                               . . . is not the
                                                               0.75                            same thing as
                                                                                               a shift of the
                                                               0.50                            supply curve.

                                                                 0      7          10 11.2 12       15     17
                                                                                         Quantity of coffee beans
                                                                                            (billions of pounds)





                                       Changes in Input Prices To produce output, you need inputs. For example, to make
        An input is anything that is used to produce
        a good or service.             vanilla ice cream, you need vanilla beans, cream, sugar, and so on. An input is anything
                                       used to produce a good or service. Inputs, like output, have prices. And an increase in
                                       the price of an input makes the production of the final good more costly for those who
                                       produce and sell it. So producers are less willing to supply the final good at any given
                                       price, and the supply curve shifts to the left. For example, newspaper publishers buy
                                       large quantities of newsprint (the paper on which newspapers are printed). When
                                       newsprint prices rose sharply in 1994–1995, the supply of newspapers fell: several news-
                                       papers went out of business and a number of new publishing ventures were canceled.



                                figure  6.4

                                Shifts of the Supply Curve     Price
                                Any event that increases supply shifts the
                                                                                 S 3         S 1         S 2
                                supply curve to the right, reflecting a rise
                                in the quantity supplied at any given
                                price. Any event that decreases supply                        Increase
                                shifts the supply curve to the left, reflect-                 in supply
                                ing a fall in the quantity supplied at any
                                given price.



                                                                           Decrease
                                                                           in supply






                                                                                                      Quantity


        62   section  2    Supply and Demand
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