Page 3 - howtoidentifyyourtarget marketasastartup

Let’s look at how you might go about this………

Start with broad assumptions, and slowly narrow your focus.

Don’t start with a really narrow audience right away.

Instead, begin with larger groups that you assume may be interested in your brand.

From here, you can slowly start getting more specific.

Use a few of these simple and general segments to get started:

• gender

• age

• location