Page 73 - Kingdompreneurs

peoples' hands again. Let me ask you another quick

question: If TOMS sold all 250 shoes to the public

every year, would they have accomplished their

mission? It would have made a difference in only a

few communities- but the answer is no because 250

a year is not enough for global impact or to keep the

mission growing; they had to go to the final principle

of dominion.

The final principle of dominion is to subdue.
Subdue means to control. In business, cornering the

market is the ability to market your
uniqueness(gifting) so favorably that everyone will

think of you when they need a solution to a specific

problem that you can solve. You can see from the

TOMS example that, after you subdue the market,

having dominion is a given.

The 5 principles of Fruitfulness

If having dominion is the final result of being

fruitful, how does one become fruitful? That

question stumps people. Everybody knows that

everyone has a gift to serve the world. Now the

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