Page 27 - Valor Africa Overview
P. 27

PRE-OPENING SERVICES






       Including, but not limited to:

       • Develop and manage pre-opening plans and budget;                                         • Develop and lead all “brand” initiatives and guidelines;
       • Develop and manage full pre-opening operations task list;                                • Execute pre-opening sales and marketing efforts;

       • Interview and hire initial Executive team members, specifically the                      • Obtain all necessary operating licenses;
          General Manager, Sales and Marketing Director, and Executive                            • Finalize any vendor agreements;

          Chef, to execute on a detailed and specific critical path task list plus
          intensive pre-opening sales, marketing and PR initiatives;                              • Coordinate standards written and created into a detailed
                                                                                                     preopening effort, SOP's, Policies and Procedures, Checklists and
       • Develop and manage operating plans, incl. staffing models, sales                            ongoing training materials;
          and marketing plan, PR, etc.;
                                                                                                  • Train all associates;
       • Engage and work with a our PR Agency partner to formulate all

          collateral and advertising, and social media plans, etc.;                               • Set-up accounting systems and load data / budgets;
       • Recruitment and training of all service associates and operating                         • Set-up all IT and load all data;
          personnel;                                                                              • Load pricing model;

       • Develop and manage all pricing policies and strategies;                                  • Work with Valor employees to create a task team to open the

       • Develop and manage all systems and procedures and all                                       property on-time and with all systems fully operational;
          corresponding training programs;                                                        • Conduct a 'soft-opening' and 'dry run' to ensure all systems and

       • Develop, lead and manage all Sales, Marketing and PR strategies;                            procedures operational and test associates; and

       • Develop and manage the identification and scope of all employee                          • Official opening ceremony and open for trading.
          benefits programs;
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