Page 30 - Like No Business I Know
P. 30

Somnilac

          “Mr. Pfizer, I am Winslow Ball, of the National Institute of Mental
        Health,”  said  one,  “and  this  is  Elmer  Cado,  who  will  brief  the
        president on our meeting today.”
          Perfunctory  nods  of  introduction  passed  across  the  table.  Pfizer
        squinted at Cado, and then cocked an eyebrow at Zell. She scribbled
        the  acronym  for  a  rarely-acknowledged  government  agency  on  her
        pad and rotated it into her boss’s line of sight. His jaw tightened.
           “First, to make sure we are all talking about the same thing,” said
        Ball,  “let  me  review  the  situation.  Schmerck,  in  all  good  faith,
        developed a new sleeping pill, now patented as Somnilac. Although it
        contains  natural  ingredients—primarily  dairy-derived  melatonin,
        dopamine  and  tryptophan,  in  a  six-hour  time-release  capsule—the
        formulation  methodology  is  proprietary.  The  necessary  testing  was
        carried out on a random population of three hundred adults living in
        various metropolitan areas. The results showed that even those who
        had not reported any previous sleep disorders were more rested and
        energetic  in  the  morning  after  taking  Somnilac.  No  harmful  side
        effects were detected, either in the human subjects or at high dosage
        in  laboratory  animals.  The  FDA,  accordingly,  began  its  process  of
        approving  the  compound  for  over-the-counter  sale.  That  approval
        was scheduled to be granted next week.”
          “And not a moment too soon,” growled Pfizer. “I have donated
        plenty  to  the  campaigns  of  the  people  who  appointed  you—all  of
        you.”
            “Yes,  yes,  we  are  all  aware  of  the  importance  of  Schmerck
        Pharmaceuticals to the nation’s economy. But unknown to you, Mr.
        Pfizer,  a  follow-up  study  was  done  of  that  population  taking
        Somnilac over a period of several weeks in your trials. One of our
        researchers at NIMH is studying theories of dreaming, and wanted to
        gather some data from your subjects.”
          “Dreaming? Our subjects? We paid for those people to participate,
        not the government! Damned impertinence, meddling in the affairs
        of private enterprise.”
          “Perhaps. But we do have the right and the responsibility to audit
        your testing. True, it is seldom exercised, and we are only too glad to
        avail ourselves of the—ah, thorough and unbiased scientific analysis
        the American drug industry performs on its own products. Budgets
        being what they are, however, lower-echelon staff occasionally take

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