Page 28 - Q2_2022_Rosendin_Corp_Newsletter

BUSINESS DEVELOPMENT
Building
on our
Relationships
A key to continued success.
By Brett Strohlein, P.E., Rosendin Preconstruction Executive
lthough right now, the market
seems boundless and as if it can
A bring us the best work anytime
and replace any we cannot secure,
experience has shown that we must enjoy
the good times because these too shall
pass. Friendships and bonds earned via
our "good work" sustain us when times
are less bright and help us continue to
create opportunities.
30 | THE FEEDER
How often do you hear your co-workers and
ASK YOURSELF: leaders say that we work with our friends?
How often do you get to say that?
In my experience, friendships forged with customers and co- CREATING OPPORTUNITY
workers last longer and are far stronger than the memories
of any specific project issues or challenges. These friendships So, how do these relationships create opportunities for
have outlasted any job or project of the moment and hold everyone at Rosendin? Relationships are the path to creating
teams together when the lean times come again. the opportunity to grow our people. My favorite principle
at Rosendin is that "to be a true leader, you must develop
So, why should you take the time out of your day? Why a leader who can train a leader." Our Northwest Operations
do we need to continue to focus on the people side of Manager, Tim Moore, instills this mindset in the region,
the business? Because the people we interact with are the and I, among others, believe it.
foundation of our success and the fuel for what we have
ahead of us. We succeed when we can partner with our customers and
create situations as leaders for our teams to take over
STRATEGIC PLANNING what we do. We give them the tools to excel without our
guidance, and ultimately we begin training our replacement
One of our biggest challenges as a company is to continue creating a powerful reinforcing cycle. Once it starts, it gains a
creating opportunities. Rosendin has a plan for who and positive momentum needing little.
what we want to be in the years to come. Part of this
plan is growing our footprint and expanding our share in Ultimately, some of our relationships can transition from
us to other members of the Rosendin team, creating
key markets beyond our current workload. Creating that
opportunity also means we need to start this journey by opportunities for all. Rosendin keeps the relationship, and
keeping and renewing our current work first. Relationships we now have opportunities to build new ones.
are paramount.
CREATING VALUE
The people with whom we interact and to whom we make When we, the faces of Rosendin, can find a purpose in what
commitments are the same ones that will continue to bring
us our best work in the coming years. As our teams grow, we we do and enjoy the relationships we create while living our
will discover the leaders from within those teams that need Mission, we create Value. Value can be seen as increasing our
ESOP program, the ability to continue offering great benefits
the opportunity to lead. They will gain that opportunity with to our employees, building a company that we all can be
our current customers and release their leaders to find and proud of, and the investment we are making in all of us.
create new bonds. It is a fundamental part of an effective
succession plan that we all need to embrace. This succession Building relationships and our continued success is
is simple and happens at every level in our organization. everyone's responsibility. Take some time during your week
From our first assignments in the field or office to our BIM, to connect with our customers and partners. A quick email
Field, QA/QC, and Prefab teams, we all need growth to stay or phone call to say hello will go further than you know.
engaged. As we all grow in our business, those touches and Make this part of your routine and be a leader for our
impressions are left behind to become the foundations
continued success. 
that grow our teams and us.
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