Page 6 - Q1_2023_Corp Newsletter

Building Legacies

Building People

Building Culture

etting goals and working to achieve them helps
us define what we truly want in life. Goals
S provide greater direction, focus, productivity, and
motivation. Whether goals are set as a company or an
individual, they give us a roadmap to help plan our future.

As we step back and look at the success Rosendin has had
over the past 104 years, it's safe to say that the company
achieved the goals that were put into place time after time.
Some goals may not have been as grandeur as others, and
some goals may have been revised along the way, but with
each success and failure, Rosendin gained experience, new
knowledge, and a greater sense of motivation to succeed.

But who does the work to achieve the goals? People. People matter
most and are the most important part of Rosendin. Rosendin's
Vision is to Lead, Inspire, and Build our people by creating safe
and healthy work environments, both mentally and physically,
providing the right tools to be successful at their jobs, creating
opportunities for career growth, and contributing to better lives
of the less fortunate living in the communities we serve.
By 2030, Rosendin aims to become a company that wins the
hearts and minds of our employees and attracts and retains the
best talent while continuing to grow and offer new and exciting
opportunities. Goals are attainable if they are kept within reach,
and the company moves toward the goal as a whole. When people
have a shared sense of purpose and understand how their work
helps achieve a company's long-term goals and why their work is
meaningful, the company's culture shifts and strengthens. Culture
is made up of employees' shared values, beliefs, and behaviors
and guides decisions and actions at the unconscious level resulting
in positive effects on a company's well-being and success. Who
wants to work for or with a company with a negative culture?

6 | THE FEEDER