Page 24 - Peak Period Planning Document-ENGLISH - 2019_Neat
P. 24
PLANNING
PEAK PERIOD BEST
BEST PRACTICES PRACTICES
• Use a line-buster to expedite the line, remove
THE DAY hangers and pre-fold purchases, entertain
OF... FOCUS customers, reinforce the shopping experience, and
sign up customers to receive our e-mail program.
• Open 15-30 minutes earlier and stay open
15-30 minutes later than posted to maximize sales
• Check RCL Forum for any important updates or opportunities.
promotional changes.
AFTER • Bring in your team early each day to task and
CLOSING • Morning: Set the tone, communicate replenish the store.
the plan and expectations, and get the team ready
for the day! • The SL should NEVER be behind the cash.
• Afternoon: Keep the momentum going!
• You must do a bank deposit. Celebrate wins, cheerlead opportunities, and coach
misses!
• Install marketing elements.
• Evening: Debrief the team – make sure
• Complete the floor replenishment and to thank and congratulate the team individually
empty the back room as much as possible (while still and be sure to share the results with everyone!
maintaining the visual standards of the store!).
• Stock and fill the cash desk.