Page 29 - Delivering Authentic Customer Experiences
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Principle 1                    Delivering Authentic Customer Experiences



            Keeping it real

            Throughout  my  career,  I’ve  been  fortunate  to  work  with
            organisations which share my values. This has meant I’ve been
            able to focus on doing the best job I could, rather than battling
            over things that meant more to me than to them. Of course, there
            has been the odd exception that has left me feeling frustrated,
            unfulfilled  and  exhausted.  At  the  time,  I  didn’t  appreciate  the
            profoundly  negative  effect  the  feeling  of  being  forced  to
            compromise  my  values  would  have.  Here’s  an  example  that
            happened early in my career. It made me think about what was
            important and how the behaviour of leaders can have a significant
            impact on those they work with, and on the end user.
            I  was  asked  to  oversee  an  underperforming  sports  facility  on
            behalf of another company - an unusual and interesting request
            which I was happy to accept. In truth, I was flattered to be asked,
            believing  I  had  the  skills  to  help  and  it  would  be  good  for  my
            continual development.

            It wasn’t pretty! Every question I asked, or area I investigated,
            opened a new can of worms. Even though I regard myself as a
            reasonably resourceful person, there’s only so much I could do
            with  little  authority  or  budget  to  address  the  problems  I
            uncovered. To cut a long story short, the organisation was already
            beyond saving and the job was really about exit management.

            I remember the board informing me of their decision to close the
            facility, which didn’t come as a total surprise in the circumstances.
            The astonishing thing was the manner in which they intended to
            do  it.  There  was  no  exit  strategy,  and  the  bitter  icing  on  this
            particular cake was when I learned that the staff would be notified
            they no longer had a job via a note on the door the day after the
            closure. I was flabbergasted, vigorously opposed their intended
            course of action and informed them that if they didn’t notify their
            team  in  a  more  respectful  and  decent  way,  I  would.  As  it

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