Page 9 - Delivering Authentic Customer Experiences

Delivering Authentic Customer Experiences

What people are saying about this book…

Jacky provides businesses with tried and tested customer focused
principles to thrive in today’s fast paced market. If you want to learn
how to get a competitive edge, take heed of the thought provoking tools,
techniques and case studies provided in this book. Jacky provides
business owners with valuable insights that can dramatically transform
how they operate.

Bev James, Best-selling Author, Business Mentor & CEO of The
Coaching Academy

In a highly competitive and changing world people expect a more
genuine, original and relevant approach to customer service. Jacky’s
book is like a breath of fresh air and communicates the key messages in
a focused, humorous, refreshing and thought provoking way. This book
will certainly help any small business owner to identify who they are,
why they are in business and what really underpins and drives their
business aspirations. Delivering Authentic Customer Experiences is an
‘essential' guide to achieving the best customer centric results!

Liggy Webb, Best-selling author and Director of The Learning Architect

Customer experience is the simplest and most cost-effective form of
marketing. Invest in your customers and they will invest in you with their
loyalty. Loyal customers spend more, cost less to serve, don’t quibble
over price and tell their friends and family about you. Jacky Leonard’s
book will help you to blow the socks of your customers and beat your
competition. The book is easy to understand, sensible and readable, and
I guarantee that if you follow Jacky’s seven principles it will be profitable!

Richard Beevers, CEO Customer Plus Ltd