Page 79 - IT'S A RUM LIFE BOOK TWO "BOSTON 1960 TO 1970"

This could be one of the reasons that William was always
tearing the tops of his socks!
In the late 1960’s, Rootes Group were for one of the main
UK Car producers with a large number of models on the
market and a good reputation to maintain.
They also had a separate commercial vehicle factory that
was lagging behind the rest of the flourishing UK trucking
industry.
There was a small popular family saloon in full production
in direct competition to the Leyland Mini.
The Hillman Imp Range and associated models was
successful and selling well The basic car was under £550 on
the road. All be it with cardboard trim on the interior and no
heater!

(The Hillman Imp under £550 on the road, heater extra.)

The factory finances were now thoroughly invested in
building on the success of the small saloon, with sports and
luxury models in their supplementary ranges.
At the same time and of even more importance was a
totally new range of medium sized family cars of revolutionary

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