Page 103 - 100 Great Business Ideas: From Leading Companies Around the World (100 Great Ideas)
P. 103

pimp                     1 ► 1,1(e to pia( e thoughts occur. lo nisik ► . the

    mind inor more useful, you might draw each major branch

    ..tend lilg I rom your central thought in a different color. As

    you branch out, you may notice related topics appearing on

    d i fferent branches. These relationships can be emphasized

    by circling the items in question, or drawing lines under or

    between them. Finally, study your mind map and look for

    interrelationships and terms appearing more than once. A

    sample mind map is shown in Figure 4.3. Joyce Wycoff's

    Mind Mapping 31 provides additional and very useful busi-

    ness examples of how to use this technique.

Figure 4.3 A Sample Mind Map

      T0,0                                            ,1 0
      APAN                                                                   LO-

 213                          o—z P101?:‘\°- 0
       BROCHURE
                                                                           p1/45°
KEN
                                                                            SUCCESS
              ,c .1)                                        •S`') MAGAZINE

HP                                                                 KANSAS CITY
                                                                 LIST COMPANIES
                   -c\Ars .
                                                          BUFFALO PROGRAM

                                                      LAKEWOOD LISTS

                             MARKETING

                             101 CREATIVE             GROWTH COMPANIES

                             PROBLEM SOLVING

                             TECHNIQUES

                             CPS TYPE$                  ea
                                                      0cP-1Z‘cs

                                                      tP

                             INDUSTRIES                          AD COMPANIES

                                                 70.

                                                                                  GM

    -rQr1

    wELP1/4•TED

                                                                                  ti

88
   98   99   100   101   102   103   104   105   106   107   108