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CHAPTER 2 THE SUCCESS FACTORS OF MILLIONAIRE ENTREPRENEURS

fear of failure. At the same time, frustration and hopelessness
in the face of setbacks is what kills most entrepreneurs.

And yet, experiencing failure, frustration and setbacks is all
part and parcel of being an entrepreneur. In the process of
building any successful business, you will go through times of
failure, rejection and intense frustration. Things rarely go
according to plan or work out the way you would expect
them to. Successful entrepreneurs all have the ability to stay
calm, optimistic and confident. They take disappointments
and frustrations in their stride and strategise on how to turn
things around.

This is why many people who are conditioned by the education
system to think in one way, to look for model answers and to
expect perfect results usually fail as entrepreneurs. I once read
an article in the newspapers which reported how a student
from a top Junior College cried when she scored 7 ‘A’s for
her ‘A’ Levels. She was so disappointed that she did not get
an ‘A’ for her scholarship paper as that would give her the
perfect 8 ‘A’s she was aiming for.

When I read that article I felt extremely sorry for that student.
Not because she missed her 8th ‘A’, but because I know that
if she was not able to handle such a small imperfection, she
would never be successful in any career or business. She
would not have the emotions to handle the much bigger
setbacks and disappointments that come before success.

I believe that before we can succeed in anything, we have to
first learn to fail, make mistakes and deal with setbacks.
Success never takes a straight line. If you study the paths of
all successful entrepreneurs (including my own), you would

SECRETS OF BUILDING MULTI-MILLION DOLLAR BUSINESSES 51