Page 101 - NEWLTAmarketingplan2026_2027flipbook

Leisure Group Travel

Individual Ad

Leisure Group Travel is a top publication for group travel planners, featuring destination high-
lights, planning tips, and industry best practices. Each issue includes iTrack, the only ROI track-
ing system in the group travel space—delivering 30,000+ leads per year.

Audience Reach
• Who it reaches:
Tour operators, motorcoach companies, banks, churches, and niche group planners
• Bonus distribution:
At 30 trade shows annually
• Circulation:
o 12,000 print readers
o 10,000 newsletter subscribers ISSUE
o 200,000 website visitors/year
December 2025 - Group Travel
Destinations Guide
ADDED VALUE April 2026 - Southeast Itinerary Guide /
Full-page and 1/2-page ads include free matching content online. Travel South Edition

December 2026 - Group Travel
AD SPECS Destinations Guide
Full page - non bleed- 7.325”w x 9.325”h
Full bleed - 8.75”w x 10.75”h April 2027 – Southeast Itinerary Guide /
1/2 page - 7.5”w x 4.75”h Travel South Edition
1/3 page square - 4.75”w x 4.75”h
• PDF files preferred LTA MEMBER RATE
• CMYK, high resolution ad saved as a press quality PDF Full page $4,595
• Fonts embedded or converted to outlines
1/2 page $2,825
1/3 page $2,200
MEDIA/DELIVERY Custom Itinerary page $2,500
Email ad materials to marketing@louisianatravelassociation.org, emails must
specify program and company name in the subject line. (Full-page 3-day custom written itinerary)

SPACE & MATERIALS DEADLINES

Dec 2025 - Oct 10, 2025
Apr 2026 - Feb 10, 2026
Dec 2026 - Oct 10, 2026

Apr 2027- Feb 10, 2027

Ad Representative • Cheryl Rash
cheryl@ptmgroups.com

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