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Compass Media Social Media Video Campaign

Individual Buy

Video is one of the most versatile, entertaining and engaging digital content formats
around. Not only does it provide a real-life picture of what is going on, it is also easy to
share across multiple platforms and search engines love it!

Compass Media will offer LTA Partners access to a custom, comprehensive video advertising
foundation via YouTube TrueView Ads, YouTube Partner Apps, and Facebook &
Instagram Video Ads with guaranteed View levels.

Each Video Campaign can be targeted by:
• Geography
• Interests
• Context
• Gender, Age, Household Income and more!

CAMPAIGN
The client can determine the campaign
start date. Compass will work with you
to select the appropriate campaign
AD SPECS length.
YouTube:
• URL of YouTube Video (must be public on youtube) LTA MEMBER RATE
• Click-through URL
Program 1 - 2,950+ Video Views
Video Ad: $2,300
• Click-through URL Program 2 - 7,700+ Video Views
• Video Ratios: 9:16 to 16:9 $5,700
• Max File Size: 4GB Max
Program 3 - 16,500+ Video Views
$11,000

MEDIA/DELIVERY
Email ad materials to marketing@louisianatravelassociation.org, SPACE & MATERIAL DEADLINES
emails must specify program and company name in the subject line. Ad materials are due 15 days prior to
deployment of the campaign.

Ad Representative
Elise Ankerson • eankerson@compassmedia.com

Contract or Insertion Order and Ad Materials are sent directly to LTA
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