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access to. Make it difficult to access the account so that you will
only access it in an emergency. Having a reserve will not only help
you cope with the uncertainty of the business world; but it would
also take you a level up from the Abraham Maslow’s basic bottom
level of the hierarchy of needs.
ABRAHAM MASLOW HIERARCHY OF NEEDS
The moment you go above the physiological needs, you begin to
see more opportunities and your mind expands and your ambition
grows. You cannot think bigger when bogged down with
physiological needs. Why? If you don't know where your next meal
is coming from, it is hard to think of serving others or making a
difference in the world. The Germans during the second world war,
used this to subdue the prisoners such that all they think about
was food. It wasn't that they couldn't afford to feed them properly,
but it is meant to keep them at the lowest level of those basic needs
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