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16  The SPiCE Magazine • September 2019                                                                                                                                                                The SPiCE Magazine • September 2019  17

        Customer centricity

        Transforming the Business Through


        Process Excellence (PEX)


        By Karthik Dharmalingam, AVP, Process Excellence India



        With the exponential shift in customer expectations,   We developed an indigenous process excellence frame-
        companies have adopted different approaches to         work – the 3D Framework - which focuses on solving
        improve service quality over the last few decades.     business problems in a systematic way by leveraging
                                                               Lean Six Sigma, BPMN, harmonization, BPR, and others.
        There are various approaches exist to improve quality
                                                               The framework is divided into three stages: Stage 1
        and efficiency, including Lean Six Sigma (LSS), Business
                                                               (Define) where we conduct requirement analysis;
        Process Modelling & Notation (BPMN), Business Process
                                                               Stage 2 (Develop) where we engage in process design
        Improvement (BPI), Business Process Reengineering
                                                               and optimization; and Stage 3 where we validate, pilot                                                                    HIGH
        (BPR), and more. All these methodologies have one
                                                               and implement a new process.                                                                                        PERFORMANCE
        thing in common: process.
                                                                                                                                                                                         TEAM
                                                               PEX takes baby steps towards penetrating the system.
        A process is an activity which has a                   There are efficiency improvement and Business Process                                                                  Build team with          STRATEGIC
                                                                                                                                                                                       right attitude,
                                                                                                                                                                                     mindset and the
        defined start point and end point, and                 Reengineering projects which are ongoing for a few key                                 TRANSFORMATION                right competencies.         PLANNING
                                                                                                                                                                                                                Align and link
                                                                                                                                                       Automate processes for
        performing the sequence of steps would                 accounts across India and Philippines. In the coming                                    business transformation.                              the business strategy
        result in tangible/intangible outcomes.                months, we would be focusing more on institutionalizing                                                                                          and execution.
                                                               the continuous improvement DNA across the organiza-
        Led by AVP for Quality Marge Magno, Process Excellence   tion through various training and workshops. Recently,
        or PEX is dedicated to transforming the steps between   we completed Phase 1 of the Idea Generation workshop                                                                                                   PERFORMANCE
                                                                                                                                                IDEATION                                                                MANAGEMENT
        the start and end points to help improve the overall   in India and the Philippines, where process improvement                                                            CUSTOMER
                                                                                                                                           Conduct idea generation
        process efficiency & efficacy. Focus areas include ex-  ideas by participants across different functions -                         workshop across levels to                  FOCUS                            Translate the strategic
        cellence audits, ideation, transformation, training and   Operations, Quality, AI, TSG, and others – brimmed.                           collect project                                                           initiatives into
                                                                                                                                              improvement ideas.                                                      measureable objectives
        up-skilling, reducing COPQ, performance management,                                                                                                                                                                 and goals.
                                                               Through the PEX framework, we do not work to trans-
        and strategic planning. These are geared towards
                                                               form the process alone, but instead strive to enable
        increasing productivity levels, reducing process variation,                                                                                         EXELLENCE
                                                               everyone in SPi Global to approach a business problem in
        improving customer experience, and ensuring business                                                                                                   AUDIT                 TRAINING &                    COPQ
                                                               a structured way by applying the said framework. That’s
        transformation, among others.                                                                                                                      Identify production      UPSKILLING               Identify and reduce
                                                               why PEX is more than a mere process improvement
                                                                                                                                                                process             Equip employees        costs due to poor quality.
        In a nutshell, PEX enhances the way our business creates  function that handles only Six Sigma projects or LEAN                                     maturity levels.       with Lean Six Sigma
        and delivers value to customers.                       projects. It’s about learning to solve the problem, change                                                           training and other
                                                                                                                                                                                     problem solving
                                                               management, performance improvement, and                                                                              methodologies
        SPi Global’s focus on people and technology, as the two                                                                                                                         and tools.
                                                               management of workplace culture by instilling
        pillars of strength for four decades, has made us the top
                                                               continuous improvement across the organization.
        global content technology company in the world. The PEX
        team looks at and implements the best ways to align    Stay tuned for more initiatives from the
        people and technology for improved overall processes   Process Excellence team. You may reach out to us                                           Business Results Achieved
        to take business performance to the next level.        via SPiProcessExcellence@spi-global.com.
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