Page 80 - Thailand Post Annual Report 2024

Part 1
Overview of the Organization
Part 2
Business Trends
Part 3
Business Model
Part 4
Strategies and Resource Allocation
Part 5
Risk
Part 6
Corporate Governance
Part 7
Operating Results
Part 8
Other Information
Stakeholder Group (Major Group)
Stakeholder Group (Minor group)
Society and communities
- Public
- Mass Media
- Influencer (A group of persons influencing
the target group’s thoughts and decision-making) - Communities
Corporate Strategy
Corporate Strategy
Corporate Strategy
Needs and Expectations of Stakeholders
Engagement Model
Frequency
Responsible Line of Work
• Accuracy, reliability and quickness of THP’s information.
• Promote,supportand develop communities and society.
• Socialand environmental responsibility.
• Convenient communication channels for contact and inquiries.
• Provisionofbasic letter post service thoroughly.
Results of Implementation of the 2024 Stakeholder Engagement Building Plan
Organizational level plans, 1 plan
Key Community Support Plan
(Post for Happiness... Supporting Strong Social Relations) THP is able to improve products by holding training and passing body of knowledge to 4 potential communities.
Consultation
Quarterly
Line of Work/ Office Level Plans, 2 plans
1. Green Hub Project
THP prepares promotional media and raises awareness of the Green Hub project among customers, the public, and partner organizations to encourage participation in the initiative.
Consultation
Quarterly
2. Plan to Build Strong Relationships with the Media
THP fosters good relations with the media on various occasions, in order to thank them for their regular support in disseminating information about THP’s activities.
Consultation
Monthly
78 Thailand Post Company Limited