Page 116 - EAA 2nd ed-WithCoverVerso

Exercise

1
Match each sentence with the appropriate transition signal or signposting phrase.

1. Despite these challenges, the company managed to achieve
A. Firstly
its sales targets for the quarter. B. Secondly
C. In conclusion
__________ , let’s explore into the key findings of our
D. Moreover
market analysis. E. To summarize
F. However
2. In addition to cost savings, the new software solution also
G. In addition
offers enhanced security features. H. Furthermore
I. On the other hand
_________ , our financial outlook for the upcoming quarter
J. Consequently
looks promising.
3. The company faced significant challenges during the

implementation phase; _________, it managed to meet
project deadlines.

4. The new product line has been well-received by customers; _________, sales have surpassed

projections.
5. The merger resulted in organizational restructuring; _________, it led to improved operational
efficiency.

6. The marketing campaign failed to generate the desired results; _________, a revised strategy was

implemented.
7. Revenue increased by 10% compared to the previous quarter; _________, expenses also rose due

to increased production costs.
8. _________, our analysis reveals a strong correlation between customer satisfaction and repeat

purchases. Consequently, customer loyalty programs have been implemented to enhance
retention.

9. _________, the key findings highlight the importance of adapting to evolving market trends.
Therefore, proactive measures are required to maintain competitiveness.

10. _________, competitors have struggled to keep up with changing consumer preferences.
Furthermore, our company has capitalized on market opportunities to gain market share.

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English for Executive Administrative Assistant