Page 39 - KZN Top Business Portfolio-eBook 2022

CLOSER TO COMMUNITY 2. Get closer to its areas of operation, to
understand how we operate and deliver
Blue Security, a leading-edge security company phenomenal service and fight crime
that has community at the centre of everything, Getting Up Close and Personal with Community
has shifted its strategy from reach to relevance. Van Bemmelen said, “As a business focused on
The private security company has announced a crime prevention, we’re proud of our success as the
far-reaching realignment that will ensure that it ‘Company Doing the Most to Fight Crime in KZN’.
protects, innovates, and delivers more efficiently We are now taking our current infrastructure and
and with greater excellence touching all corners of
KwaZulu-Natal – north, central, and south. sharpening it as we go from big to small – making
our big business better to support smaller regions
The company has always had a big vision to create and touch all KZN clients.” He added, “Blue Security
safer communities where local people can thrive and will make a shift into these three regions – north,
the impact collectively made on communities across central, and south – with the introduction of three
KwaZulu-Natal is undeniable. Over the last few years, regional directors to continuously have an eagle’s
Blue Security has embarked on a focused drive that eye over the sectors and drive growth.”
has seen a successful partnership and side- by-side Clive Samuels, regional director for the north who
working relationship with communities, community
policing forums and neighbourhood watches. was previously the company’s technical director is
looking forward to a new season at Blue Security.
Reshaping and Sharpening Strategy He said, “With three decades of experience at Blue
The South African security industry has been in Security, I look forward to harnessing my experience,
existence for many decades with the private security the power of our existing infrastructure and available
sector growing as one of the biggest in the world. resources while adopting and investing in world-
Our country has seen an increase in crimes and class security solutions and technology to flatten the
violent incidents including the recent KwaZulu-Natal curve of escalating crime.”
unrests which has put a spotlight on the security Brian Jackson, regional director for the south who
and made the private security market even more was previously the company’s operations director is
competitive.
up for the challenge to add a local flair to the south of
Blue Security’s Chief Executive Officer, Henk Van KwaZulu-Natal. “As an old boy of the south and now
Bemmelen said, “South African security companies as regional director for the Number One security
now must look deeper into customers’ needs, which company in KZN, Brian looks forward to returning to
now requires higher levels of community safety and help create a safer environment where local people
security solutions, strategies, and communication. can thrive.”
We need to get closer than ever before to our Stephen Wimborne, regional director for central was
customers.” previously the company’s customer and innovations
Going forward, the company will leverage its director is eager to drive change and improve the
existing strengths, local knowledge base and strong safety and quality of life of communities.
community ties to further entrench themselves Forward thinking by nature and passionate about
into the north, central and south sectors, and community, Stephen knows what truly drives the
communities of KwaZulu-Natal. Blue Security’s goal community and the importance of connecting with
is to meet the new operational needs required to all to achieve shared value outcomes.
reshape the way it does business with customers
and communities. This shift allows the company to Van Bemmelen said, “I wish our new team much
unlock relevance, adapt to the fast-paced industry success and I am confident that together, we will
demands, have a competitive advantage, and remain build safer communities for local people and take our
a dominant force. business directly to our clients and communities.”
Blue Security clients, non-clients and communities
This new strategy will not only simplify the business can look forward to this exciting new journey that
structure, making the company and its leaders more will make communities feel safer and heard as the
approachable, but it also allows Blue Security to: company anticipates and meets their safety and
1. Get closer to the community and its clients security needs, going above and beyond.

www.bluesecurity.co.za 37