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basis to ensure that carbon emissions are always kept
to a minimum.
An objective of the board of directors is to assist
with growing the KwaZulu-Natal economy. All staff
employed at the head office in Verulam, from senior
management to the factory staff, hail from the local
Verulam and surrounding areas, thereby contributing
to reducing the overall unemployment rate in the area.
In addition, many KwaZulu-Natal retailers and small
businesses have been the recipients of enterprise
development programmes, through various
mechanisms, including discounted pricing to boost
sales, and extended payment terms. Africa as well as a primary education, health and skills
Frimax Foods has always embraced a culture of centre in Mozambique.
charity, community development and poverty Frimax has won the Shoprite Checkers Best National
alleviation throughout its existence. In 2017, 2018 Supplier Award repeatedly, and an Institute for
and again in 2019 Frimax Foods partnered with Quality award recognising its contribution to skills
Salaamedia and Salaam Foundation to sponsor the development. In 2017, Frimax Foods received the
#Riding4SAeducation campaign. The project will be trade sector award in the Standard Bank KZN Top
raising funds for educational development in South Business Awards.
Full Name of Company: Frimax Foods (Pty) Ltd KEY PERSONNEL
Nature of Business: Manufacturing Managing Director: Abdool Kader (Baboo) Essa
Products: Potato and corn snacks Operations Director: Shamir Essa
Date Established: 1982 Director: Faizel Essa
Customer Base: Spaza shops to retailers and wholesalers CONTACT DETAILS
as well as chain stores Physical Address: 17 Lakeview Place, Verulam, 4340,
No. of Employees: 480 KwaZulu-Natal
Tel: +27 (0)32 533 8616
Bankers: Standard Bank E-mail: howzit@frimax.co.za /
OUR PHILOSOPHY customercare@frimax.co.za
“Quality and affordable products made for everyone!” Website: www.frimax.co.za
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