Page 118 - KZN Top Business Portfolio eBook -2024

STUDIO 39
JEWELLERY DESIGN

§ Engraving on jewellery and watches
§ Restringing (pearls etc.)
§ Expert advice
§ Handmade chains by chain specialist
Date Established July 1994
Customer Base: Private clients
Subsidiary: Jewellers by Design
Accreditation: Member of the Jewellery Council of South
CEO: Africa since 2004
Kim Dyason
KEY PERSONNEL
Nature Full Name of Company Studio 39 Jewellery Design CEO: Kim Dyason
Nature of Business: Jeweller design and manufacturer
CONTACT DETAILS
Services: HEAD OFFICE
§ Diamond and gemstone dealer Physical Address: 13 Old Main Road Fields Shopping
§ Designer goldsmith Centre, Kloof, 3610
§ Jewellery repairs, restoration and manufacturer Tel: +27 (0)61 303 3939
§ Jewellers’ valuation/appraisals E-mail: studio39@telkomsa.net

A FUTURE HEIRLOOM, WE MAKE WHAT YOU LOVE. heirloom piece that evokes fabulous reactions, she is
very hands on, and loves dealing with her clients one on
Kim Dyason, fine jeweller, goldsmith, mentor and one. Nothing gets lost in translation, the passion Kim’s
entrepreneur is the owner of Studio 39 Jewellery clients have for their design is received as an energy
Design in Kloof and founder of Jewellers by Design. that cannot be translated down a production line. She
One of her greatest achievements says Kim is being in is part of every step in the process, leaving nothing
business for 29 years as of July 2023, which has been a to chance. She added that when she is designing for
huge milestone to reach. clients, she likes to get a feel for who they are.
Kim was only 15 years old when she was offered a job in Kim explained, “Great love is poured into every piece,
a jewellery store during the December school holidays. and I understand the sentimental meaning behind
She said that she grabbed the opportunity, and as she every piece. I want to create something that’s going to
loved the experience, she worked there every school be meaningful for you. It’s not about me. I want to see
holiday and every Saturday. On matriculating, she smiles on people’s faces when they put on their piece
was offered an apprenticeship at the bench by the of jewellery. I sell happiness. It’s so special.”
shop owner who was a qualified goldsmith and hand Many of her clients are now firm friends and are based
engraver.
all around the globe. A family jeweller is not a luxury,
Having mentored many people through nearly 30 years but an absolute necessity these days. It involves so
of owing her own business and seeing some of them much more than just trust.
go on and open their own businesses is another of “I am part of every milestone and memorable moment
her achievements. Kim has one staff member who has in their lives, I get to help make dreams a reality and
been with her almost 20 years.
capture special moments in what becomes a treasured
Kim’s passion is engaging with clients and designing heirloom to future generations. A great honour I
bespoke, unique pieces that are timeless, wearable now have is that so many of my clients’ children and
works of art. From the initial consult, through the grandchildren are now starting their own memorable
design journey to proudly presenting the completed journeys, which I will be part of.”

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