Page 9 - Wells Fargo Bank (C) Teaching Note

Wells Fargo Profile

Wells Fargo & Company

Crocker National Bank
First Interstate Bancorp

Bank of North America
First Security Corporation
Norwest Corporation
Predecessors Wachovia

Sector Banking & Financial Services

“For our team members and customers, we want to create a
Tagline/ Slogan culture that’s better every day,” Chief Executive Officer Timothy Sloan 2018

USP Wells Fargo has an experience of 160 years

Wells Fargo STP

Segment Commercial, Corporate & Personal Banking

Large enterprises and rich individual investors from urban
Target Group areas

Positioning Complete Banking and financial solutions

Wells Fargo’s Bank Competition