Page 4 - Case Lab Case Method

Focus Case Study

The following case study is a short case

study entitled ‘Faecal Recognition’.

Read the case and try to both justify

and criticise the solution management

develops to solve its perceived
problem.

What’s on offer?

The case study is a real-life account of what happened to an

individual, group, firm or any component of society over

time.

The case-based approach or case method is used to aid

understanding of various situations that managers may

face.

For example:

➢ changes in the competitive environment,
➢ ethical issues,

➢ corporate or product strategies

The case method allows the application of theoretical

concepts to be demonstrated in a ‘live’ case situation

thereby bridging the gap between theory and practice. In

one sense it allows theory to be used in anger to generate
solutions.