Page 15 - Hazels Rabbit Farm CS
P. 15
The Future
Hazel believed that her business idea was capable of being
replicated so it seemed obvious that she should try and
franchise it.
To help her in this regard she sought as much information
on the theory of the:
franchisee and
franchisor
The Immediate Future
Hazel decided that franchising the Rabbit Farm concept
was a viable option. She had approached the British
Franchise Association and they had suggested that she
satisfy herself that her concept was sound by completing a
series of questions designed to illuminate and expand her
intrinsic feelings about the efficacy of Rabbit Power.
Having undertaken the programme, with the aid of her
management team, Hazel was sure that her idea was both
sound and viable.
Nevertheless, she kept her results to consult as the
process she had committed to came on stream (See
appendix 2).