Page 23 - Simply Electronics Case
P. 23

Cash Conversion:

                 Against SE’s claim of held stock and 3-5 working days dispatch are the
                 impressive amounts of complaints laid at their door stretching back to its
                 origin in 2008.
                 Moreover, the use of manipulated reviews may well play a role in the business
                 operations of SE.


                 It seems that a fair part of SE’s business was being run on the cash from those
                 who had not been satisfied and who waited long periods before being
                 refunded.



                 Remaining Inventory & Exchanges:

                 If SE only purchase what they have already sold there is a risk of chargebacks,
                 fraud, and product exchanges/returns.









































                 Diagram 7
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