Page 23 - Barclays Bank (B) Teaching Note

SWOT

A SWOT provides a reality check on Barclays Bank’s

internal and external situations and performance:

The bank is smaller, better legacy conduct issues
capitalised, less leveraged and
more geographically anchored to legacy technology issues
its core UK and US markets
US investment banking (trading at
40% discount to book value
Strong brands – geographically
diversified African divestiture – costly both in
time and money
Technology (digital) - core strength
developing into a core
competence

Brexit uncertainty
African divestiture (30 countries)
will allow improvements in core Regulatory pressure including new
returns capital requirements

Blockchain technology started Introduction of new 8% surcharge on
bank profits
Barclays leads many of the legacy
banks in growth of digital banking Legal proceedings by SFO over Qatari
loan

Acquisition target/leadership change

Diagram 4