Page 36 - Barclays Bank (B) Teaching Note
P. 36
High Star Problem Child (?)
Technology
Movement Funds Flow Africa Divest
Market Growth Rate
Cash Cow Dog
U.S.
U.K./Europe Funds Flow Branches Divest
Investment
Banking
Low
Low Relative Market Share High
Diagram 10
The decision was taken to dispose of them where
possible and use the released funds to support other
more potentially rewarding ventures such as technology
development and investment banking.
However, by far the smaller of the two key markets of the
U.S.A. and U.K. is the U.K. accounting for about 5 per cent
of the global investment banking whilst the U.S.A. has 50
per cent.
