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INVESTCORP ACQUISITION
In early 2013 Langholm Capital which is backed by Unilever
(consumer goods) teamed up with corporate finance
advisers McQueen to sell Tyrrells. On 1st August 2013
Dubai-based luxury brands investor Investcorp bought
Tyrrells for £100m. Investcorp with a diverse portfolio of
ninety companies had acquired companies including
Tiffanys and Gucci.
With increasing affluence in the Far East snacks were seen
as growing in importance. The Tyrrells brand was thus seen
as a likely candidate for a private equity secondary buyout.
Diagram 5
