Page 3 - Short Cases 1 Faecal Recognition Teaching Note
P. 3

Faecal Recognition







                 This case study has been developed to be distributed to

                 students through PC, iPad, iPhone or other mobile

                 devices. Its architecture is multimedia based and

                 designed for classroom and/or individual self-directed

                 learning.





                 Abstract


                 With the growing visitor numbers to China, an increasing

                 GDP and increasing customer numbers visiting historic

                 and cultural sites an article appeared in The Shanghaiist,

                 which provided an opportunity to explore the rationale or

                 lack thereof, for management decision making in the face

                 of environmental change. The Temple of Heaven religious

                 park, a Unesco World Heritage Site, faced a problem in

                 that locals were stealing the attraction’s toilet paper.

                 Management considered the problem and came up with

                 the idea of approaching the Shoulian Zhineng hygiene

                 company. After consideration the suggested solution was

                 a hi-tech one where a wall mounted computer was

                 provided that, after facial recognition, dispensed a single
                 sheet of toilet tissue some two-foot-long to the customer.


                 The customer had to wait nine minutes before a further
                 tissue would be dispensed. This gave rise to issues of
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