Page 46 - Kirin Holdings Case Study
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Appendix 10
Source; (9)
Every year, KIRIN sends hop specialists to the hop fields of Saaz in the Czech
Republic where they search for the best of the crops. Expertise, experience, and
longstanding relationships with local producers play an important role in the rigorous
process of selecting highly aromatic, high-quality hops.
Our long relationship with this region began in 1905 with a massive purchase, and, at
one time, nearly 80% of the region’s hops went to KIRIN. To this day, KIRIN continues
to use a wide variety of Czech hops, maintaining the tradition of selecting only the
finest ingredients.
Source: (1 and 3)