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individuals within a culture which encourages mutual questioning and

challenge around a shared purpose or vision.’ The strategic

development process is affected as the organisation is informed,

interested to experiment and become a part of the strategic

development process.

2.3 Implications for Strategy Development

ln the ‘Rise and Fall of Strategic Planning’, Mintzberg (1994) stated: "If

you have no vision, but only formal plans, then every unpredicted

change in the environment makes you feel your sky is falling in". He

identified three fallacies associated with strategic planning: prediction,

detachment and formalisation. The figure below illustrates the various

Strategic Development Routes an organisation may follow.

Diagram