Page 504 - The Case Lab Book

The following questions may help:
• Will the case produce the intended learning outcome?

• Are the problems or issues presented in the case related to learning
outcomes?

• Does the case appear to be realistic?
• Are all the elements of narrative style used in the case?

• Are the events organized in a logical order?

GUIDELINES TO DEVELOP A CASE

 What is the focus? Or the Case Objectives
 Identify the organization
 Parts of a case : Introduction, Body & Conclusion
 Teaching notes

WHAT IS THE FOCUS? / CASE OBJECTIVES

 What theories & concepts are you going to reach through the case?

 Is there is a hook (theme), an overriding issue that pulls all the parts
together? This can be a managerial issue or a decision that requires
attention
 The hook must be linked to the concept that are we are teaching.
 Identify the target audience

IDENTIFY THE ORGANIZATION

 Has the organization faced the issue that you propose to write?
 Identify the major protagonist
 Will the organization provide data?
 Will the organization provide permission for publication?

 Identify the sources of information

INTRODUCTION