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people communicate and interact, with implications for
the evolution of language and communication in the
future 157.
4. Role in Shaping Public Perception and Opinion:
a. Media messages, particularly in the context of political
communication, play a crucial role in shaping public
perception and attitudes. Language is used as a tool to
inform, entertain, educate, and influence public opinion,
highlighting the power of media in shaping public
perception through communication strategies and
linguistic techniques 158.
In summary, language plays a pivotal role in shaping the future of
media communication, influencing cultural representation,
technological advancements, public opinion, and intercultural
understanding. The evolving landscape of language use and
communication, driven by digital media and technological
advancements, has far-reaching implications for the future of media
communication and its impact on society.
C. Strategies for responsible and inclusive media discourse
Strategies for responsible and inclusive media discourse are
essential for fostering respectful communication, promoting
diversity, and creating a more inclusive media landscape. Here
are some key strategies drawn from the provided sources:
1. Critical Discourse Analysis (CDA) for Social Media
Texts:
a. Applying Critical Discourse Analysis (CDA) to social
media texts can contribute to the innovation and
development of discourse and social practices. It
provides critical insights and recommendations for
users and platforms, addressing ethical and responsible