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objective of the researcher should, to the extent possible, remain free of bias (an optimal condition)

and open to understanding the experience and information shared by the participant. Recognizing

that it is impossible to exist in a bias-free state, the focus during data collection is in recognizing

and minimizing personal bias in order to understand fully the perspective of the participant.

“I” Awareness or ‘iware’ as its been termed by Dr. David Jubb (the Happy Face) is when

one is conscious of their presence or their TWA (thoughts, words and acts) being expressed. Before

the work of Glaser and Strauss (1967), the deductive method of analysis was the standard by which

research was linked to “grand theories and grand theorists” (Bryant & Charmaz, 2010, p. 46).

Bryant and Charmaz asserted that abductive reasoning, studying individual cases inductively, is at

the heart of grounded theory. Abductive reasoning, which relates to this quieted mindfulness or

“I” awareness “entails considering all theoretical explanations for the data, hypotheses

development, and examination of data in search of the most plausible explanation,” (Bryant &

Charmaz, 2010, p. 16), links empirical observation with imaginative interpretation, and seeks

theoretical accountability by returning to the empirical world (Bryant & Charmaz, 2010).

As a method the emphasis of Grounded Theory has been on data collection by interviewing,

watching, and listening (Schatzman & Strauss, 1973) I have added this sense of IWILL intuitive

interviewing and not just placidly reading off of a script and no matter what you hear or observe

be ‘loving’. Still it can be a challenge to keep the observing mind still. Remembering that

everything is data and some in form ‘speaks to you’ Glaser (1978) has long advocated a process

that relies on an approach that borrows from a positivistic approach using “repeated scrutiny of

data, subsequent emerging codes and categories derived through constant comparative analysis”

(p. 35). Dr. Jubb called a single observation an incident, a second a repeat and third a pattern. The

key to this approach is to be attuned and observe closely what speaks to you and is revealed within

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