Page 13 - FOOTSCRAY LIVE Project - Producers_Neat

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COMMUNICATING WITH YOUR GUEST

RESEARCH YOUR GUEST

Once you have identified the guest you would like to invite on your show, research them
thoroughly before you to contact them. You will need to explain to them why you have invited
them, and why their experience, expertise, knowledge or knowhow will be relevant to the
discussion.

DEVISE AND PRACTICE A KILLER PHONE SCRIPT THAT PEOPLE WILL PAY ATTENTION TO

People in-demand for radio interviews are often very busy so before you contact your guest
devise a phone script that explains very quickly, clearly and respectfully…

1. Who you are

2. What radio station you are from

3. Why you are calling to ask for an interview