Page 38 - Jostens Yearbook_Adviser Guide
P. 38

BY THE NUMBERS



        A yearbook should cover information in the
        following areas:
                                                             The paper ladder should hang in a visible place
             ■  Student Life—25–35% of Coverage:             in the yearbook room. Many schools mark each page                                  CHRONOLOGICAL                                                              2.3
            Activities in and out of school that affect      on the ladder diagonally corner to corner when it
            reader’s lives (interests, trends,               has been proofed and again when it has been                                        COVERAGE
            music, travel).                                  submitted, creating an X on the page to indicate
                                                             that it is complete.
             ■  Academics—15–20% of Coverage:
            Activities that involve the work of being
            a student.                                                                                                                          With chronological organization, the yearbook staff is taking
             ■  Sports—15–20% of Coverage: Before,                                                                                              photos, gathering stories and creating spreads as events unfold.
            during and after game season coverage.                                                                                              The yearbook, and hence the ladder, are organized to reflect the
             ■  People—25–30% of Coverage: Student,                                                                                             cadence of the school year rather than being organized by topic.
            faculty and staff portraits and personality                                                                                         This helps meet publisher deadlines, leading to livelier yearbook
            feature stories.
                                                                                                                                                coverage and less stress.
             ■  Organizations—10–15% of Coverage:
            Day-to-day activities emphasizing club
            membership and actions.

        An adviser might breakdown a 124-page book
        as follows:
             ■  Student life: 24 pages (12 spreads)

             ■  Academics: 16 pages (8 spreads)
             ■  Sports: 16 pages (8 spreads)

             ■  Organizations: 10 pages (5 spreads)
                                                                          A well organized ladder diagram
             ■  People: 18 pages (9 spreads)

             ■  Reference (index): 6 pages (3 spreads,                    allows you to look at the entire
            Reference (club/group pics): 8 pages                          project as a whole, then break it
            (4 spreads)
                                                                          into manageable chunks.
             ■  Sales/Advertisements: 10 pages
            (5 spreads)
             ■  Theme related (section openers, title, staff,
            opening/closing): 16 pages (8 spreads)

        From there, the staff team can brainstorm what
        to cover.                                                                                                                                                                                                      Glenbrook South High School, IL
        EXAMPLE: Of the eight sports spreads, one
        goes to football, one to boys basketball, one to
        girls soccer, one to volleyball, and so on.






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