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Module  5: Differential Analysis


                                                                  Retain or Drop Product Segment Decision Case

                                                                  When deciding to keep or drop a part of the company, the first

                                                                  thing  to  do  is  to  create  an  income  statement  broken  into
                                                                  segments.

                                                                  For example, if a product is unprofitable, create a product line
                                                                  income statement. If there is a location that is not profitable,
                                                                  create  an  income  statement  for  that  location.  Use  a
                                                                  contribution  margin  income  statement  to  separate  variable
                                                                  costs from fixed costs.



























                                          Overall, the company has a loss of P4,000 because Product A has a P38,000
                                          loss. On the surface, it might look like dropping Product A and only
                                          producing Product B would result in a profit of P34,000. But is that correct?
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