Page 21 - Snooze Brand Book (Marketing)
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our compass to making a difference in their day,
Guests
Our true north. We’re committed
every day.
Craveable Sustainability
We serve up a different kind of We do the responsible thing for
breakfast with creative twists and people and our planet, and work
responsibly sourced ingredients consciously to create a better
that’ll leave you craving more. future for both.
Passion Individuality
We bring a sense of purpose, passion, We encourage Snoozers and
drive, and enthusiasm to everything guests to proudly show up as their
we do. And we always have a bit of true self because everyone has a
fun along the way. seat at our table.
Community Best-of-the-Best
We are driven by a genuine desire We’re always working at being
to be part of something bigger, the best we can be — and then
proudly making a positive impact just a little bit better, because we
in our communities. never settle for good enough.
Snoozers
We embrace each Snoozer as a valued
member of our family. That’s why we work
to bring out the best in one another, so that
the sum is greater than its parts. 21
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