Page 4 - PR COMMUNICATION AGE July - December 2020

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Contents Focus

PAGE 3 Editorial

ARTICLES Features

PAGE 5 Titbits of Public Relation- from its PAGE 62 Digital PR: It's About More Than SEO
starting till new normal situation
- Anabil Bhattacharya
PAGE 64 Why Public Relations Matters To
Manufacturers
PAGE 18 Smartphone: Really smart in
teaching life and leadership
lessons!!!!!!!!! PAGE 66 Essential guide to effective PR
- Sachin Bansal

PAGE 70 WhatsApp privacy policy: Sanctity,
PAGE 23 Change Management - Requisite of
privilege of personal
Modern day Bank Management
- Abhinav Jain communication needs to be
maintained - Ravi Shankar Prasad
PAGE 28 Goal Setting, A Roadmap for Future
- Raj Singh Gaur PAGE 72 8 digital marketing KPIs you can't
ignore
PAGE 33 Carving Self
- Sachin Bansal
PAGE 74 Online experience improves in India
driven by teenagers, Microsoft says
PAGE 40 Is Consumer Engagement to be
kept top priority in times like Covid
19? PAGE 75 India to see marginal hike in
- Jay Rathod average salary to 6.4% in 2021:
Survey
PAGE 42 Ethics in Business and Corporate
Governance
- Ajay Chandra Pandey PAGE 76 Stop Scripting Your Speeches

Features
PAGE 79 Social distancing and the
PAGE 45 Digital India: Power to Empower suffocation of relationships

PAGE 81 Higher pay will pay for itself
PAGE 50 Internet Governance and Security of
Cyber Space
PAGE 83 News Roundup

PAGE 60 Public Relations in the Digital Age:
What You Need to Know PAGE 84 Snippets

4 PR COMMUNICATION AGE July - December 2020