Page 36 - Banking Finance December 2017
P. 36

ARTICLE

             Y   Access transaction history and Request Balance  To establish the referral relationship between referrer and
                 anytime                                      referee needs to enter the referral code of the referrer at
                                                              the time doing the first financial transaction.
             Y   Create, reset or change UPI PIN
             Y   Report issue and call bank facilities are given to  The referral code field will appear on the transaction page
                 lodge complaints                             and will be visible only to the new BHIM user at the
                                                              transaction process.
             Y   FAQ section is created in the app to  answer all the
                 queries of BHIM                              On completion of minimum 3 unique successful transaction
                                                              totaling to Rs.50 to any 3 unique users, The referrer intimate
             Y   Available in 2 languages English and Hindi
                                                              about bonus amount via notification in BHIM app.
         12. Benefits of BHIM:                                The bonus will be credited to the bank accounts of the
             Y   Single App for sending and receiving money and  referrer and referee after meeting the eligibility criteria.
                 making merchant payments
                                                              Merchant Incentive Scheme:
             Y   Go cashless anywhere
                                                              Merchant can download and install the BHIM App in his
             Y   Added security of Single click 2 factor authentication
                                                              phone to self declare himself/herself as merchant tab on
             Y   Seamless money collection through single     BHIM App.
                 identifiers, reduced risks ,real time
                                                              Once the user click on the "I am merchant" then He/she
             Y   Mobile no. or Name used to create Virtual Payment  has to fill in appropriate details asked by the BHIM App.
                 Address
                                                              The scheme applied to all merchants who receive payment
             Y   Best option to move the society cashless     on BHIM App or *99#.
             Y   Send and collect using Virtual payment address or  Reward section in BHIM app would display the cash back
                 account no & IFSC
                                                              received to the merchant.
             Y   Payment through single app in your favorite language
                                                              Merchant can use any mode available on BHIM to collect
             Y   24X7, 365 days instantaneous money transfer  the payment from the customer.
         13. Transfer Limits:                                 On achieving the cash back incentive slab as defined for the
                                                              merchants, NPCI initiates the cash back process using NACH
             Y   Maximum limit per transaction is Rs. 10000 per
                                                              platform.
                 transaction
                                                              Vision of the BHIM is to be the best payments payment
             Y   Maximum limit per day is Rs. 20000
                                                              channel. We here see from the table and the graph how
                                                              volume and amount of transaction is increasing from BHIM
         There is limit of 20 transactions per account per bank Charges  in comparison with other channels.
         for using BHIM: The charges for BHIM is one time hard
         binding SMS charges depending on the mobile operator  Month         No of Banks   Volume   Amount (Rs.
         standard SMS charges of your operator. For *99# the charges         live on BHIM           in Millions)
         are Rs.0.50/- for one transaction. It is upto bank's discretion  Dec-16  31        42716        18.54
         to levy any charges on the customers for using BHIM.From  Jan-17         35      1717696      3564.99
         NPCI there is no charges levied upon the customer.
                                                               Feb-17             44      1970338      6231.45
         BHIM Referral scheme:                                 Mar-17             44      2459877      8231.01
                                                               Apr-17             44      3186688     10021.50
         Customer Referral scheme: This scheme is intended to
         incentivize an existing user of BHIM to bring new users on  May-17       44      3975750     13067.25
         the BHIM platform and doing transaction through BHIM.  Percentage       41%        8307%      70381%
                                                               Increase from
         Hence, the bonus will be paid to both the referrer and the
                                                               Dec 16 to
         new user. Referral will be considered successful only after 3
                                                               May 17
         successful financial transactions to any UPI user performed
         by the referee.                                      Data source  NPCI  web site

            36 | 2017 | DECEMBER                                                           | BANKING FINANCE








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