Page 39 - Banking Finance December 2017
P. 39

ARTICLE


         INSTITUTIONAL





         FUNDING AND




         INCENTIVES TO





         STARTUP




         COMPANIES IN




         INDIA







                                                      ABSTRACT

           India is a country of many great legends who were famous all over the world because of their works, sharp mind and
           high skill. However our country is still on the developing track because of the lack of financial support, encouragement
           to the innovative youth entrepreneurs. By this reason the Prime Minister Narendra Modi launched a scheme i.e. "Startup
           India and Standup India" on 16th January 2016. This scheme also aims to help the poor, backward classes, women,
           tribes and economically weak categories will get financial funding in terms of small loans and other incentives. To en-
           courage youth and innovative entrepreneurs the government aims to fund 10,000 crore rupees, 80% reduction in patent
           registration fee and freedom from capital gain tax for 3 years. By this startup India initiative the youth will not have to
           depend on others for their food, clothes and shelter. They keep their heads high, standup and sustain independently.

                                                              I. Introduction
                        About the author
                                                              Startup Company or start-up is an entrepreneurial venture
                     Dr. A. Amruth Prasad Reddy               or a new business in the form of a company, temporary orga-
                            Associate Professor               nization designed to search for a repeatable and business
                         Dept. of Management Studies
                        Yogi Vemana University, Kadapa        model. These companies, generally newly created, are inno-
                             Andhra Pradesh                   vative in a process of development, validation and research
             Dr. S. Subba Reddy          K. Maddileti         for target growth. The term became world widespread be-
                Associate Professor      Research Scholar     cause of this history, startups are often assumed to be solely
             Dept. of Management Studies  Dept. of Management Studies  technology based companies, but this is not necessarily true,
            Yogi Vemana University, Kadapa  Yogi Vemana University, Kadapa  the essence of startups is generally related to the concepts
                 Andhra Pradesh           Andhra Pradesh
                                                              of ambition, innovation, scalability and growth.

            BANKING FINANCE |                                                            DECEMBER | 2017 | 39








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