Page 46 - Banking Finance March 2019
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ARTICLE

         Analysis                                             Analysis

         Number of ATMs are high in SBI followed by BOB.  If we  With regard to Branch vs. ATMs, on-site ATMs and off-site
         take the ratio of Branch vs. ATM, the ratio is more in SBI  ATMs ratio is good in SBI, where as this ratio is very low in
         followed by IDBI.  If more number of ATMs is installed, the  Allahabad Bank and Dena Bank.  There is a scope for more
         foot falls of the customers will reduce drastically, most of  ATMs in these two banks. Off-site ATMs are low in Syndicate
         the cash disbursements will happen through ATMs and  Bank (for every 9.70 on-site ATMs 1 off-site ATM).  Most of
         pressure  on  branches  will  come  down  and  they  can  the ATMs of Syndicate bank is located in branch premises.
         concentrate more on other business opportunities instead  Thereby overheads of RTL may reduce substantially.  But the
         of disbursing cash through branches.  This ratio is very low  ideal ratio is 1:0.50.
         in Allahabad Bank and Punjab & Sind Bank i.e., 0.34 and
         0.81.  Due to less number of ATMs, the customers of the  There by the cost of operations of RTL will reduce. The
                                                              number of debit cards issued per ATM is high in Allahabad
         bank are forced to use other bank ATMs, thereby service
                                                              Bank and transactions per ATM and amount disbursed by
         charges are to be paid by bank to the other banks.
                                                              one ATM per annum is more in Indian Bank.  In Indian Bank,
         This is also an additional burden to the customers.  Thereby  the utilization of ATMs is more.  But in case of Allahabad
         customers are forced to open the accounts with other banks  bank, even though they issued more number of ATM cards,
         where number of ATMs are more. Some of the banks are  usage is less. These factors are also to be analyzed by the
         using White and Brown labeled ATMs to reduce the cost of  banks for optimum utilization of ATMs installed by them.
         capital expenditure and other revenue expenditure to the  Thereby per transaction cost of ATM will reduce and the
         bank.  This is one good strategy to the banks to control the  pressure on the branches will reduce substantially.
         capital expenditure.  But sometimes, if number of hits are
         more in a strategic location, it is beneficial to the bank to  Branch vs. POS Machines
         install own ATMs instead of using white and brown labeled  Following table shows number of POS machines and Branch
         ATMs.                                                vs. POS machines of top six banks with higher ratio as on
                                                              31.03.18
         Cost-benefit-Analysis of installation of own ATM vs. White /
                                                              Name of the Bank         POS      BRANCH Vs. POS
         Brown Labeled ATMs is to be studied, accordingly decision
                                                              State Bank of India    609,789         27.21
         has to be taken by the banks. Instead of installing ATMs,
         banks  should  go  for  ATM-cum-CDM,  thereby  the cash  Corporation Bank   161,984         66.39
         receipts  transactions  at  the  branch  reduced  further.  Bank of India   85,980          16.58
         Whenever the life of the ATMs is over, it is better replace  Bank of Baroda  77,253         14.13
         with combo type alternate delivery channel like ATM-cum-
         CDM,  thereby  further  cost  of  transaction  will  reduce  Punjab National Bank  50,241   7.18
         further.                                             IDBI Bank              29,553          15.42

         Other information on alternate delivery channels
         Following table shows important ratios of alternate delivery channels as on 31.03.18.
          PARAMETER                                  HIGHER             Ratio       LOWER               Ratio
          Branch Vs. ATMs Ratio                      State Bank of India  1:2.66    Allahabad Bank      1:0.34
          Branch Vs. On-Site ATMs                    State Bank of India  0.84:1    Dena Bank           5.33:1
          Branch Vs. Off-Site ATMs                   State Bank of India  0.68:1    Allahabad Bank      12.25:1
          On-Site ATM Vs. Off-Site ATMs              Dena Bank          0.26        Syndicate Bank      9.70
          ATM Vs. Number of Cards Issued             Allahabad Bank     1:11445     Punjab & Sind Bank  1:2256
          ATM Vs. Number of Transactions             Indian Bank        1:8717      Punjab & Sind Bank  1:974
          ATM Vs. Amount Disbursed (1 ATM Per Annum) Indian Bank        Rs.21.48    Syndicate Bank      Rs.0.79
                                                                        Millions                        Millions


            46 | 2019 | MARCH                                                              | BANKING FINANCE
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