Page 28 - KILLARNEY FIVE YEAR VISION - BOOKLET
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MARKETING & COMMUNICATIONS
Our vision is to implement an effective about our club, to the right audience, at the
marketing and communications strategy right time. We will promote Killarney Golf &
which is integrated across all technology Fishing Club as a world-class golfing
platforms and business systems at Killarney destination, where golfers can play both
Golf & Fishing Club. Raising awareness of the competitively and for pleasure in a beautiful
club as a premium golf brand is paramount to and friendly setting.
our future successes.
By enacting a diverse range of marketing and
communications strategies which reflect our
vision and values, we will create a greater
awareness of our club and what it has to
offer to members and visitors alike. Our focus
is on realising the full potential of key
communications, sales & marketing channels
so that we can deliver the right message
27 FIVE YEAR VISION